Generative Engine Optimization · India

Your buyers stopped Googling.
They started asking.

ChatGPT, Perplexity and Gemini now answer the questions that used to send your buyer to Google — and name two or three brands while they do it. We measure whether yours is one of them, and what to do if it isn't.

CHATGPT PERPLEXITY GEMINI CLAUDE
not mentioned
Why this matters now

Search didn't disappear.
It got an opinion.

The old way

Someone searches, sees ten blue links, clicks a few, compares, decides. Ranking first earned you the click — and gave you a chance to make your case.

The new way

Someone asks an AI engine the same question. It answers in one paragraph, names two or three brands, and the search often ends right there — no click, no comparison, no second chance.

Ranking first on Google no longer guarantees a mention. We've measured brands that lead their category in search and are named in zero AI answers for the same buyer question — and smaller brands that win the AI answer while ranking nowhere on page one.

How we measure it

Not a screenshot.
A sample.

Most "AI visibility checks" are one person typing a prompt into ChatGPT and screenshotting the answer. AI answers change between runs — a single screenshot only tells you what happened once. We treat it as a measurement problem, not a demo.

[01]

Build your prompt set

40+ real buyer questions for your category — comparisons, "best of" lists, problem-led searches, purchase-intent questions.

[02]

Sample every engine

ChatGPT, Perplexity, Gemini and Claude. Each prompt run several times, because answers vary run to run.

[03]

Detect mentions & citations

Where you're named, where you're cited as a source, and exactly who shows up in your place.

[04]

Score & prioritise

Which gaps repeat, which sit closest to a buying decision, and which one to close first.

What a report actually shows

A real gap, made specific.

Illustrative example — anonymised from a Citon audit

26%
Share of voice, across all sampled AI answers
0%
Mentioned on any head-to-head comparison query
12 / 43
Buyer questions where the brand was invisible

The pattern that mattered wasn't the low headline number — it was where the gap sat. This brand was dominant on one specific use-case query, invisible on every comparison query, and the answers citing rivals instead were sourced almost entirely from three kinds of pages, not brand websites:

Video reviews Community threads Independent comparison sites
Get started

Start with the truth.
Then fix it.

Snapshot

Free Visibility Snapshot

₹0
  • 3 real buyer questions
  • 1 AI engine, sampled live
  • Headline share-of-voice number
  • Delivered within 48 hours
Request snapshot
Ongoing

Monthly Tracking & Execution

From ₹40,000 / month
  • Everything in the full audit, tracked monthly
  • Content, outreach & technical fixes handled
  • Share-of-voice trend, not a single snapshot
  • Audit fee credited if you continue
Talk to us

Find out what AI is telling your buyers about you.

Send us your brand and category. We'll run a real snapshot — not a guess — and reply within 48 hours.

Thanks — we'll send your snapshot within 48 hours.

Something went wrong — email hello@citon.in directly.